What If I Simply Asked the Banker? (Where The Money Is, Vol. 3)

5 Questions a Banker Will Actually Answer for You

Here's a strange thing about borrowing money.

At a big bank, nobody is home. A computer reads your application, checks
it against a number, and answers. There's no one to talk to. Nothing to
explain.

At a small bank, a person decides.

That changes everything — and almost nobody uses it. People fill out the
same form, click the same button, and wait for the same silence. This
book is about the phone call they never make.

THE FIVE QUESTIONS

What would it take for you to approve me?
What changes if I ask for more than that?
Is there a way to apply that costs me less?
What would make this application stronger?
What would you need to see to look at it again?

Nobody asks these. Not because they're secret — because it never occurs
to most people that a bank would answer.

They will. And you don't have to take that on faith: one chapter shows
you a company that says so in writing, in its own sales material, to
bankers.

This isn't about charm. Being likeable will not get you approved, and
anyone who tells you otherwise is selling something. It's about
information. A person can tell you what it takes before you spend
anything. A machine can only tell you no, after.

By the last page you'll know exactly what to say, who to say it to, and
what to do with the answer.

WHAT YOU GET

Volume 3, delivered the moment you pay
EPUB and PDF — reads on a phone, a tablet, an e-reader or a computer
Yours to keep. No subscription, nothing renews

VOLUME 3 OF TEN

One of ten short books on how business funding actually works. The
complete set answers all ten questions, start to finish.

JEFF KEMMER

Forty years of buying and running businesses. These are the parts of
the process most owners only find out about after it has cost them
something.

These are books. They do not offer credit and are not affiliated with
any lender.